Pop star Anne-Marie has joined forces with Specsavers in an exciting collaboration that celebrates the spirit of ’90s nostalgia. The 32-year-old singer is partnering with the renowned optical brand to showcase her unique style, coinciding with the launch of the brand new Adidas Originals Sports range.
Expressing her enthusiasm, Anne-Marie exclaimed, “I’m so excited to be partnering with Specsavers to launch their new adidas range.” For the singer, style holds great importance as it allows her to express her personality, mood, and emotions without uttering a word. The raw and unfiltered nature of ’90s nostalgia inspires her music, making this collaboration all the more significant.
Anne-Marie further elaborated, “The merging of these two brands offers an effortless way to incorporate your own touch into a sporty and street-style look.”
The new collection, exclusively available at Specsavers, represents a visionary blend of sport and street style, while honoring the timeless values of Adidas. The eyewear range features frames in captivating blue and green hues, as well as handcrafted crystal bio-acetate frames. Additionally, it includes classic black frames adorned with the iconic gold trefoil logo, along with laser-engraved two-tone temple detailing.
Yuen Sum Cheung, Head of Frame Development at Specsavers, expressed delight about collaborating with the adidas team to design and launch this remarkable collection. The response has been overwhelming thus far, and the brand is thrilled that Anne-Marie has embraced these frames as part of her new style. The hope is that people will enjoy the release and have the opportunity to acquire the new frames. However, if you miss out this time, Specsavers is always available for your eyewear needs.
To celebrate the collaboration, Specsavers is offering a limited-time opportunity. Visit a participating Specsavers store between 9am and 10am on Thursday (25.05.23), and show a staff member either Anne-Marie or Specsavers’ Instagram post announcing the release. By doing so, you will have a chance to obtain a bespoke voucher covering the cost of a pair of adidas prescription glasses or sunglasses. However, act quickly, as there are only 100 vouchers available.
With this exclusive collaboration, Anne-Marie and Specsavers invite you to indulge in the vibrant energy of ’90s nostalgia. Experience the intersection of sport and street style, and make a statement with frames that reflect your unique personality. Don’t miss this opportunity to celebrate the fusion of music, fashion, and eyewear.